v Identify any sponsoring organizations you plan to collaborate with in developing and implementing your campaign. These may be local or national organizations.
Step 1: Describe the social issue, background, purpose, and focus of your social campaign v Briefly identify the social issue, sometimes referred to as the “wicked problem,” your plan will be addressing (e.g., tobacco use, air pollution, water contamination, literacy, homelessness, etc.). v Identify any sponsoring organizations you plan to collaborate with in developing and implementing your campaign. […]
