Stats and Research

Stats and Research


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Data collection is a very important aspect for an organization. The type of data an organization aspires to get determines the kind of research which will be used. Data collection can be classified into two. These types of data include qualitative and quantitative. These two methods have differences in the way data is collected and analyzed. The method used for data collection depends on the results that the organization aspires to achieve. These two types of data have their own strengths and limitations. Qualitative data involves the use of narratives and words. This method ensures that numerical information is used. The use of statistical analysis is used and this helps the organization conduct better analysis. Data achieved through this method is used to provide meaning and also ensure that there is an understanding involving the data. The use of qualitative involves classifying data in terms of quality (Bernard, 2002).

Qualitative data involves the use of narratives and words. This method ensures that numerical information is used. This data is used as a means that will tend to observe and come with an understanding why humans behave in the way they do. This is based on the fact that qualitative data is aimed at knowing the behavior of humans. Misuse or misleading data can be used in cases which are not very common. This is because it can happen if the information given is accidentally given or analyzed. This may pose a great danger to those using the information. This can also be done willingly by those who have malicious thoughts and wishes to do malicious things.

Quantitative data involves numeric and can be analyzed mathematically. This data can also be quantified. This data is very useful as it provides clear information about what is needed. The collection of this data involves the use of trial and questionnaires among other methods. The use of interviews can be used in the collection of this data. Quantitative involves classification of data in terms of quantity. The use of the two methods of data collection is very important. There are differences between the two methods of data collection. Some of the differences are that qualitative data provides differences in data because the methods of interpretation also differ. Quantitative data is said to be the same as the methods used for collection are similar. These two methods of research are integrated in case of triangulation (Johnson, & Christensen, 2008).

Statistical significance is a method that is widely used in the pharmaceutical field. This method is used to find the relationship between some factors and their results. For a company that wishes to succeed in sales, it must be ethically proved. Ethics is an aspect that helps rate the business. Lack of ethics has led to the downfall and bad perception of a company. Corporate responsibility leads to a business gaining advantage over the others. This is basically not driven by a planned strategy but the ability to understand what customers need. Corporate responsibility is very difficult and expensive to achieve but it leads to consistency. This ensures that the set goals are achieved and on the time stipulated. This means that the business must align its values together with its business responsibility. Corporate responsibility ensures that the business is transparent in everything that it does. The results from corporate responsibility are on the aspect of protecting the environment. This means that the company must prove to the people that the drug is very effective environmentally and health wise.


Data is very important to an organization. The method of data used determines the kind of data got. The organization should ensure that both qualitative and quantitative methods are used. Data should be carefully handled to ensure that the correct information needed for the organization is achieved. The organization should ensure that they plan well on what information is needed so that they can ensure that the correct method is used.


Bernard, H. R. (2002). Research methods in anthropology: Qualitative and quantitative methods. Walnut Creek, CA: AltaMira Press.

Johnson, B., & Christensen, L. B. (2008). Educational research: Quantitative, qualitative, and mixed approaches. Los Angeles: Sage Publications.

Zikmund, W. G. (2003). Business research methods. Mason, OH: Thomson/South-Western.